Is this TMI?
According to Kit, I’ve sent 16,697 emails since I started my business in the fall of 2020. Sending e-mails is my favorite marketing activity, but it’s also felt like a lot of pressure.
Not the act of writing, but the act of building a list, and using my email list to sell things, and REALLY hoping to sell more of those things.
But for the past 6 months, I’ve been working with Deb, an intuition coach, because something has felt off but I don’t know what.
At the risk of sounding like a braggard, there’s no reason for something to feel off:
Business is good.
Marriage is happy.
Kids are thriving.
But, for better or worse, when things are good, I want better. When you have security, you have the space to pursue self-actualization. Here’s what I mean:
Maslow’s Hierarchy
Apparently the use of Maslow is appropriation and I shouldn’t be using it (so sorry if I’m offending), but it’s a simple concept that helps me understand myself and the world better.
While my work with Deb, in many ways, is JUST beginning, one thing has been clear. While my work is about business and business growth, I’m feeling antsy pigeonholing myself into just that. My friend Hitha prides herself on being a multi-hyphenate (I think she’s even writing a book about it), and others are leaning into the idea of a “portfolio career.”
I just have more to say than “this is how you make money” even though I’m really good at that part. I’m also a parent, a PTA president (lol), a comic, an exec, an advisor, a chef’s wife, etc.
Which is just to say that I have a lot of topics I want to talk about, and I need a space that’s less restrictive than e-mail.
Right now, I see this as a multimedia space, where I can write, share video, share links and recs, and just share about my TMI.